Color and proofs
We print to industry standard ink SWOP densities and match to "pleasing color". Ink density is measured via a spectro-densitometer to reach target color. Digital printing is not color accurate.

Regardless of the fact that you may have sent us a color digital proof from a color copier, Iris, ink jet printer, etc., don't be surprised if the cards you receive differ dramatically in color from your proof. No color proofing method is 100% accurate because there are too many differences in the way your proof is generated and the way ink is applied to the paper on the press. Remember, the only accurate way of proofing a job is to do a press-proof, which requires the press to be completely set up with make-readies complete. The cost for these start at $275.

he PDF proofs that are e-mailed to you are for composition and general color proofing only and not for purposes of determining the color accuracy. Newer professional versions of Adobe Acrobat allow you to preview separations and overprinting - even do preflighting. We recommend that you do a thorough job of reviewing your original artwork and compare it to the proof.

Carefully proof-read your proof, especially if we re-typeset anything. No whining about oversights will be acceptable after your written approval is given. No cancellation or changes can be made after the proof approval is given without significant charges.

Defect and mistakes
If there is a mistake with your order, due to our error, we will reprint the order at no charge, unless other arrangements are made. You have 5 calendar days after receipt of your order to inspect the order and make a written claim for any and all defects. Claims made after 5 calendar days will be reviewed and might be reprinted at a reduced original price. Any product which warrants a reprint at our expense, will require its immediate return at your expense.

Claims against inappropriate color will be reviewed using a "pleasing" or "reasonable" standard against our color proof and/or density readings on the press-sheet.

We are not responsible for any shipping costs, custom charges, or duties for shipments made inside or outside of the continental United States on original orders or reprints.

All printing or related services are non-refundable. After the approval is given on the proof, cancellations are not accepted.

Color Corrections
If you ask us to make color corrections on a file which you supplied, it is done at your own risk. We will not be held responsible for improper interpretation of your instructions as to the color correction, or be held responsible because your expectations were not met.

Color correction done on in-house scans will only be color corrected on the monitor, unless specific written instructions for color proofing and authorization for related expenses are given.

Cutting limitations
Cutting is performed on a computerized guillotine style cutter. Approximately 250-500 press sheets are cut with each drop of the knife. Several factors can affect the final accuracy of the cut (ie. paper stretch through the press, paper bounce through the press, pillowing in the lift, etc.). Because of these factors, printers require some sort of a "bleed area" and a "safe zone" around the perimeter of all jobs. We require 1/8" on both the bleed area and safe zone. Not following these requirements may result in less than satisfactory cutting results - of which we cannot be held responsible. Frames or borders as design elements are not recommended because of these limitations.

Click here for very important notes on color